MKT 421 WEEK 3, Learning Team Assignment: Marketing Plan: Phase II

Never use plagiarized sources. Get Your Original Essay on
Business & Finance – Marketing Assignment
Hire Professionals Just from $11/Page
Order Now Click here

 

Learning Team Assignment: Marketing Plan: Phase II

·

Resources: University Library, Internet Use the product or service you selected for your Marketing Plan: Phase I Paper. 

Write a 1,400- to 1,750-word paper in which you address the following:

ü  Identify the segmentation criteria that will affect your target market selection. Identify your target market.

ü  Describe the organizational buyers and consumers of your product or service and the factors that influence their purchasing decisions. Discuss how these factors will affect your marketing strategy.

ü  Analyze current competitors and define the competitive landscape for your product or service.

Format your paper consistent with APA guidelines.

 

Need a custom written plagiarism free essay? Click here to order now.

Open chat
Lets chat on via WhatsApp
Hello, Welcome to our WhatsApp support. Reply to this message to start a chat.