Deliverable 1: Strategy Development. In this deliverable, you will perform an industry analysis and develop a strategy for the CEO of your chosen company to help shape the company’s future (e.g., to help Kodak as it emerges from its Chapter 11 bankruptcy.)

Submission Requirements – THIS IS DONE

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3-5 page paper (MS Word)

Deliverable 2: Innovation and Competitive Analysis. In this deliverable, you will advise the CEO on ways forward for your chosen company. In addition, you will examine the competitive environment and discuss frameworks for evaluating various strategies for the company.

Submission Requirements – THIS IS DONE

3-5 page paper (MS Word)

Deliverable 3: Exploiting Innovation. In this deliverable, you will determine the chosen company’s top advantage(s) and recommend alternative strategies that the CEO could take in order to beat its competitors.

Submission Requirements – THIS IS DONE

3-5 page paper (MS Word)

Deliverable 4: The Organization’s Response to Change. In this final deliverable, you will advise the CEO on how best to position his organization to be responsive to change in order to take advantage of the strategies you have recommended.

Submission Requirements (NEEDS TO BE DONE)

6-8 page paper (MS Word)Deliverable

5: Capstone Final Project and Presentation. In this assignment, you will complete your final capstone project plan and prepare a closing process PowerPoint presentation on the strategy you have developed for your chosen company.

Submission Requirements (NEEDS TO BE DONE)

20-30 page paper (MS Word) (NEEDS TO BE DONE)

9-15 slides of presentation (MS PowerPoint)

 

 

CASE STUDY:  American Apparel: Vertically Integrated in Downtown LA

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